Ricardo S. HernandezBack to work

RIF6

RIF6 is a tech lifestyle brand that offers uniquely personal products.

Whether it's an outdoor movie night with the Cube projector or enjoying booming tunes from the Sound Cube speaker, I helped tell this brand's story in a voice that was knowledgeable yet playful.

RIF6 Power Couple Valentine's Day marketing email

Email marketing

We promoted our products by highlighting current trends and holidays. Valentine's Day was around the corner, and we wanted to offer customers a chance at the hottest power couple in tech — the Cube projector and Sound Cube. Romantic and practical, what's not to like?

RIF6 animated social ad

Social media

Our social media content showcased the uniquely personal nature of our products through a focus on "lifestyle" rather than the tech itself.

RIF6 Cube Projector point-of-sale promotional sheet

Promotional materials

In an effort to expand our distribution reach, we developed a series of promotional materials. They were created and sent to possible distributors worldwide.